Free guides and tutorials to help make you a better and more efficient
digital advertiser on Facebook, Instagram,
Google, and Snapchat
The latest Facebook updates and algorithm changes to ads you need to know (2020)
Optimize campaign budgets and objectives, experiment with Dynamic Creatives, learn how to use expanded Dynamic Product Ads, and support organic reach.
The latest Instagram algorithm and updates to ads you need to know (New! 2020)
Ever since getting acquired by Facebook, Instagram has been receiving frequent updates to its algorithm and ads platform with new features to make it more profitable for advertisers. To make
The ultimate guide to Google Ads (AdWords) automation
Although Google Ads (formerly AdWords) is notorious for high conversion rates, there’s a problem: it needs you to hold its hand. You have to spend hours every week checking
The ultimate guide to Snapchat Ads automation
Snapchat might be the most underrated digital advertising channel right now, with Facebook + Instagram taking all the attention. Ever since Snapchat has launched their self-serve advertising platform, cost per impression
Announcing Revealbot for Snapchat Ads
Today we're closing the beta to Revealbot for Snapchat Ads and opening it to the public! 🎉 With Revealbot for Snapchat Ads, you'll be able to create many of the same
Yes, the Facebook Blueprint Certification is worth it
Do you want to learn best practices for advertising on Facebook and Instagram? Do you want to be seen as more reputable to clients, your boss, or future employers? Then
Revealbot vs Facebook ad rules: What's the difference?
Find out what’s the difference between Facebook’s automated rules and Reveal rules.
Announcing Revealbot Strategies: Ready-to-use rules for Facebook ads
Today we're launching a new product to make it easier to get started with Revealbot and to help more advanced users scale their campaigns with automate rules.
When to duplicate Facebook ad sets: Trick to 10x performance
Learn why ad set duplication is important and how to set it up with Reveal automated rules.
How to hack social proof in Facebook ads
To keep all engagement you can link your new Facebook ad to the existing post. This means that instead of creating a new duplicate post, your ad will lead to the existing one. Here's a detailed guide how to do it with Post ID Export tool.
How to use Custom Metrics in Facebook ads automated rules
Metrics are the basis for measuring ads performance. Still the core set of metrics vary from company to company. Even with over 300 metrics available in Facebook Ads Manager there
5 Ways to use Facebook Audience Insights
Uncover the gold mines hiding in your Facebook Audience Insights and learn how to use it to create more profitable campaigns in this step-by-step tutorial.
How to scale Facebook ads the right way
Our Advanced Facebook Ads strategies guide, to enhance your best techniques and scale up the overall performance.
10 Ways to beat Facebook ad fatigue (fast) – The ultimate guide
Spotting ad fatigue is easy: one or several key metrics in your campaign start to drop and frequency rate simultaneously starts to grow. Luckily, we know 10 ways to fight it (with examples)!
3 Ways to auto boost Instagram posts with examples
Instagram has shown to be a great marketing tool for companies of different sizes and business models; so if your client or company isn’t on Instagram yet, go and sign up for a business account as soon as possible. Then start Autoboosting—we'll tell you how!
The ultimate guide to Facebook ads automation
When your Facebook campaigns have a lot of ad sets and ads, it becomes a time-consuming process to manage everything. Bringing automation to your Facebook ads will save you significant
Facebook campaign structure best practices for more profit
This guide will teach you how to deal with Facebook Ads campaigns structure, will help you choose a proper objective and setup effective naming template
What is an ad set? Facebook ad targeting tips
The ad set is a container for one or more ads that bears its specific targeting attributes. This is exactly where you decide who should view your promo content. Here’s a few tips and tactics that will help your promo content shine while you keep the spend within reasonable limits.
FB Ads tip of the week: manage bids on ad level
Learn how to experiment with managing bids on ad level.
FB Ads tip of the week: bid strategies
Learn how to switch between the bid strategies automatically and why you’d want to do that.
How to Use Facebook's Video Creation Kit
If a picture is worth a thousand words, how much is a video? Learn what to include in you video ads to increase conversion.
FB Ads tip of the week: race to the first sale
An unusual example of a rule used by one of our customers in this week's Facebook Ads tip.
FB Ads tip of the week: duplicate at higher budget
Learn how to increase budget for duplicated ad sets in our latest Facebook Ads Tip of the Week.
FB Ads tip of the week: rotating ads
In our latest Facebook Ads Tip of the Week, watch the short video to learn how to rotate ads in an ad set.